This is us

We are an unbeatable team with a common goal: to help people make better use of time through digitalisation. Together we are writing a success story that we want to tell. #goFoxBase!

Interview with the founders

That's how satisfied our customers are

The Net Promoter Score (NPS) proves optimal customer loyalty

Purpose, Vision, Values

We

at FoxBase see ourselves as a pack of smart individuals. Like a pack, we depend on each other to create the best for ourselves and our environment. Like a pack, we need to listen to each other. And like any pack, we have a set of rules, a kind of manifesto, that helps us focus on our goal and determine the way to get there.

purpose

With the help of artificial intelligence, we accelerate sales sustainably and digitise the B2B industry in a revolutionary way for customers and salespeople, because we want to help people make better use of time through digitisation. Our benchmark is nothing less than a really good consultation.

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vision

As a software start-up, we are developing the global standard solution for direct-to-customer sales digitisation. With our software, we want to enable fast, simple and targeted online advice on complex products in the B2B industry, so that customers and salespeople can find the best product in no time and independently.

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Our
Values

We

create a safe, inclusive environment in which everyone can develop and have individual creative opportunities. We want to ensure our values for both our employees and customers.

Foresight

We share one vision that we all work towards in a focused, goal-oriented manner. Even through the heaviest storms we navigate FoxBase to a save haven. We have determined visionaries on board, all of whom have their sights on our goals and pull together in unison.

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Team Spirit

"Team spirit" is not simply a spirit for us, but living reality – the cleverness of the fox paired with a pack mentality and sense of unity. We have each other‘s backs, we motivate and help one another. We recognize and acknowledge our strenghts to complement each other. Our goals are reached together.

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Transparency

We celebrate open and honest exchange, eye to eye. We clarify our decisions and their reasoning, share our experiences and openly talk about successes and setbacks.

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Flexibility

We have the room to let new ideas evolve, from drawing board to adaption. We don't just work from one location, our fox's den — regardless of whether it's Spain, the US or Estonia, everyone has the freedom to lead their individual lifestyle.

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Respect & Empathy

We live diversity! We accept everyone‘s individual lifestyle and respect each other's boundaries. Guided by our moral compass, cooperation here is designed to be both pleasant and productive.

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Our Team

Abrar

Web Developer fox

Alina

CSM fox

Alyssa

Marketing fox

Amir

DevOps fox

Ani

QA fox

Annika

Talent fox

Arash

Developer fox

Ben

Business fox

Burak

Developer fox

Carsten

Technology fox

Daryna

CSM fox

Elena

Talent fox

Emilie

Marketing fox

Erick

Data science fox

Frank

Sales fox

Gabriela

Event fox

George

Data science fox

gundula

CSM fox

Halil

Developer fox

Hannah

CSM fox

Hristijan

Developer fox

Ines

Talent fox

Justus

Sales fox

Katerina

Data science fox

Konstantin

DevOps fox

Kristin

Docu fox

Luisa

UX / UI fox

Olga

Website fox

Pascal

Developer fox

Paul

Finance fox

René

Sales fox

Robert

Developer fox

Sarah

CSM fox

Simon

Finance fox

Sneha

Developer fox

Theresa

Content fox

Tim

Data science fox

Tom

Trainee fox

Yannick

CSM fox

Yoser

Data science fox

Become part of the legendary FoxBase team!

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Click through our history

2015 – 2016

FoxBase is born

Carsten brought years of experience from IT consulting with him, while Ben previously worked in strategic marketing in retail. In their everyday professional lives, the FoxBase founders kept stumbling over the same issues: Big Data, AI or Omni Channel Commerce were supposed to simplify the shopping process... well, were supposed to. One important aspect was not solved, namely digital consulting.

Our founders made a decision: they will change that by revolutionising the shopping process and offering the customer real added value.

2016 – 2017

Off to Startplatz!

For the idea of shortening sales cycles so radically, our two CEOs were awarded a founder's scholarship by the Düsseldorf Economic Development Corporation and thus landed in Startplatz.

They met a Henkel employee over a game of table football and found out that their solution was actually urgently needed in the B2B sector in particular. "Your solution for our industrial adhesives - can you do that?" was asked by Henkel at the time. "Well, of course we can!" No sooner said than done!

2017 – 2018

Next step: Software as a service

While working on the Digital Product Selectors for Henkel, the FoxBase team - which had grown in the meantime - came up with another idea: How would it be if we were no longer the only ones to develop and set up everything for our business customers, but instead they were given software with which they could work flexibly and independently? The idea led to our current Software as a Service model.

Now that was a milestone! The software got better and better and new customers were added all the time.

2018 – 2019

Digital Product Selector conquers the B2B industries

With any solution you develop, the question is: how big and real is the problem it is tackling? We wanted to know this early on, so we continued to collect feedback whenever and wherever we could. The feedback was clear: "Yes, we need this and why hasn't anyone thought of this before?

Prizes like the ChemStartup Award at Startup-Con followed and the Digital Product Selector conquered the chemical, electrical, telecommunications and finally the construction industry.

2019 – 2021

FoxBase on the way to becoming a thought leader

The software became more and more flexible thanks to new features and numerous new customers from hidden champion SMEs to DAX corporations with the most diverse use cases were interested in the software solution. FoxBase introduced the "Digital[IN] - Digital Forum of the Industry", the first major event specifically dedicated to the topic of sales digitisation in the leading industrial sectors.

And in 2020, FoxBase finally moved into its first office, right in the centre of Düsseldorf, with around 40 employees.

2022

From start-up to scale-up

FoxBase is selected as one of 13 startups for the new scale-up programme of the state government of NRW, which supports high-growth startups in addressing the special requirements of rapid and international scaling.

Today we look back with pride, but at the same time we know that we are far from having arrived. We want to be at the forefront of innovation without ever losing sight of the needs of our customers. It's great that you have accompanied our journey to this point - or that you will continue to do so! Here's to the next milestones!