Digital product advice with
GUIDED SELLING
GUIDED SELLING
What is Guided Selling?
Guided Selling is a modern form of Sales management on the Internet, which digitizes product search and product advice. Integrated into websites or online shops, guided selling software analyzes customer needs via interactive questions and then only proposes them Products before that too really fit, similar to a good conversation with a customer. That reduces the amount of information, which the customer has to consume in order to be able to make a decision, according to the motto: Quality over quantity.
When does guided selling make sense?
With many websites, one central problem keeps popping up: it will too much content played out, leaving the customer with a huge choice but no recommendation and leaving the site in frustration. This is where Guided Selling Tools come into play: With the help of artificial intelligence will the needs of the customer determined and only those products are suggested that really correspond to the user's intention. The customer saves time when searching and is happy and the complexity especially for companies with a large product range that requires explanation greatly reduced and thereby radically increase sales efficiency.
How does guided selling work with FoxBase?
By loading the video, you agree to YouTube's privacy policy.
learn more
The customer journey with our guided selling software can be summarized in three main steps:
1. Individual needs analysis: A few interactive questions are asked in customer language – just like in a good sales pitch.
2. Smart product recommendation: The customer quickly and easily receives the product recommendation that suits his needs.
3. Automated lead qualification: Direct purchase in the online shop or transmission of the relevant data to sales via email or CRM.
Guided Selling Customer Examples
Adhesive Selector
Henkel uses the Digital Product Selector for various industrial adhesive categories for global sales. This includes selectors for solder, potting, forging, friction, bonding, underfill and encapsulation.
Drywall system finder
Architects and specialist planners can also use the selector outside of service hours to find the right waterproofing system solution, including all the information required for the planning process (CAD drawings, specifications, etc.).
Detail and system finder
Architects and specialist planners can also use the selector outside of service hours to find the right waterproofing system solution, including all the information required for the planning process (CAD drawings, specifications, etc.).
Flexselect
Finding the right sealing solution is now possible in just a few steps with the PohlCon manufacturer brand H-BAU Technik. At the end of the questionnaire, the customer receives an overview of the product that fits his project - including the area of application, dimensions, material and water tightness.
ifm parts list configurator
With the ifm selector, the customer can quickly and easily create parts lists for the all-round protection of fan systems and place these parts lists directly in the shopping cart. The selector is used globally and in several languages.
